Bath Chronicle and Weekly Gazette, January 1920. Source: The British Newspaper Archive

Doesn’t this same advert sound so much more seductive in French?

Le Journal, December 1900. Source: gallica.bnf.fr / BnF

Madame Annette, better known to friends and family as Annie Andrews, set up at 88 Kings Road in 1901 and carried on her couture business throughout WW1.  Annie was a feisty lady.  In 1916, she even pursued one customer for debt, and a major’s wife at that, as far as the High Court.  Her business survived the early 1920s fashion for throwing away your corsets.  Maison Annette finally closed in 1925.